We’re makin’ our lists and checkin’ ’em thrice to make sure your Bovine 4.0 weekend is utterly Herd-tastic.
If you’re still on the fence, there are only 80 spots left. Time to commit yourself to the stampede.
This is the only path to a discounted registration—so rustle up some friends and LFG →
• 3+ riders: 10% off 
• 5+ riders: 15% off
• 7+ riders: 20% off
Let’s keep this simple. Please read it—these are the important bits.
🔴 Big Bovine 🟡 Feisty Bovine 🟢 Happy Bovine
Route files drop event week—harvest is late, so we’re measuring thrice and cutting once.
If you're on the Big or Feisty Bovine, you'll be going through the private ranch. The Big Bovine riders--in particular--have some tough climbs and loose descents. A group of us test rode it over the weekend, and most of us agreed at 40 to 45c tires are a good idea. And, an even gooder idea is a 52t rear cassette....
There might be some short hike-a-bike sections... just sayin.
Let’s keep this simple. Please read it—these are the important bits.
🔴 Big Bovine 🟡 Feisty Bovine 🟢 Happy Bovine
Route files drop event week—harvest is late, so we’re measuring thrice and cutting once.
Ride + social hour with the Service Course Report crew.
 1:15 PM Check-in | 2 PM Rollout | 4–6 PM Post-ride hangout
 🍺 First beer’s on Firestone-Walker.
A lighthearted spin through Atascadero’s hidden corners with Fluid Nutrition, SRAM Southwest Field Guides, CerroWorks Cycles, and The Service Course Report team. This one won't be a course recon.
 10 AM Check-in | 11 AM Rollout | Post-ride bites at Colony Sandwich before packet pick-up.
Your donations fuel Land Conservancy SLO’s preservation of green space and ranch lands—exactly the terrain you’ll ride across. Your donations get ya a ticket to a pretty sweet giveaway that'll be announced Saturday afternoon.
Prizes include:
If you were at Bovine 1 and 2, you might recall the aid station prosciutto at the Villa Creek/Maha Estate Winery.
Yeah… we ate it all.
Thankfully, Alle-Pia Fine Cured Meats (Atascadero’s own) has stepped in with a bounty of fennel salumi for your mid-ride munchies.
Huge thanks to: Sunshine Olive Oil · Brown Butter Cookie Co. · Gu Energy · Magic Mind
 and the always-uh-moo-zing SRAM + RIDE IT.
Cheers to Firestone-Walker & Justin Wines for keeping post-race cups full.
Stay tuned for winery + restaurant discounts and the annual Radio Free Bovine playlist on Spotify. Our hooves need a break before they get carpal tunnel.
Can’t wait to high-five and hug y’all… well, the ones who want hugs. If you and I have never met, well bad on me! Let's change that at this year's Bovine.
We release the Bovine in 12 days!
Bryoncé & The Monkeys
Ride + social hour with the Service Course Report crew.
 1:15 PM Check-in | 2 PM Rollout | 4–6 PM Post-ride hangout
 🍺 First beer’s on Firestone-Walker.
A lighthearted spin through Atascadero’s hidden corners with Fluid Nutrition, SRAM Southwest Field Guides, CerroWorks Cycles, and The Service Course Report team. This one won't be a course recon.
 10 AM Check-in | 11 AM Rollout | Post-ride bites at Colony Sandwich before packet pick-up.
Your donations fuel Land Conservancy SLO’s preservation of green space and ranch lands—exactly the terrain you’ll ride across. Your donations get ya a ticket to a pretty sweet giveaway that'll be announced Saturday afternoon.
Prizes include:
If you were at Bovine 1 and 2, you might recall the aid station prosciutto at the Villa Creek/Maha Estate Winery.
Yeah… we ate it all.
Thankfully, Alle-Pia Fine Cured Meats (Atascadero’s own) has stepped in with a bounty of fennel salumi for your mid-ride munchies.
Huge thanks to: Sunshine Olive Oil · Brown Butter Cookie Co. · Gu Energy · Magic Mind
 and the always-uh-moo-zing SRAM + RIDE IT.
Cheers to Firestone-Walker & Justin Wines for keeping post-race cups full.
Stay tuned for winery + restaurant discounts and the annual Radio Free Bovine playlist on Spotify. Our hooves need a break before they get carpal tunnel.
Can’t wait to high-five and hug y’all… well, the ones who want hugs. If you and I have never met, well bad on me! Let's change that at this year's Bovine.
We release the Bovine in 12 days!
Bryoncé & The Monkeys